“Collectively the NHS is no longer new to social media. Increasingly, clinical and managerial staff are becoming experienced at using social media for work. Many NHS staff now want to be able to show, through measurement and evaluation, how their social media work brings value to their roles.
This briefing discusses how to plan and manage social media measurement and evaluation helping you to answer the following questions:
What should I measure?
How do I use these measurements to evaluate my social media work?”
Social Media and Public Policy: what is the evidence? – Alliance for Useful Evidence – September 2013
“This report considers whether social media data can improve the quality and timeliness of the evidence base that informs public policy. Can the myriad of human connections and interactions on the web provide insight to enable government to develop better policy, understand its subsequent impact and inform the many different organisations that deliver public services?”Read Full Post | Make a Comment ( Comments Off on Social Media and Public Policy: what is the evidence? – Alliance for Useful Evidence – September 2013 )
Supporting staff wellbeing with digital tools – NHS Employers – 23 September 2013
“NHS Employers has published guidance to help the NHS realise the prominence of wellbeing and how digital tools can play a part in organisational support for staff.”Read Full Post | Make a Comment ( Comments Off on Supporting staff wellbeing with digital tools – NHS Employers – 23 September 2013 )
Geotargeted Alerts and Warnings: Report of a Workshop on Current Knowledge and Research Gaps – National Academies Press – 2013
Committee on Geotargeted Disaster Alerts and Warnings: A Workshop on Current Knowledge and Research Gaps; Computer Science and Telecommunications Board; Division on Engineering and Physical Sciences; National Research Council
Geotargeted Alerts and Warnings: Report of a Workshop on Current Knowledge and Research Gaps is the summary of a February, 2013 workshop convened by the Computer Science and Telecommunications Board of the National Research Council to examine precise geotargeting of public alerts and warnings using social media. The workshop brought together social science researchers, technologists, emergency management professionals, and other experts to explore what is known about how the public responds to geotargeted alerts and warnings, technologies and techniques for enhancing the geotargeting of alerts and warnings, and open research questions about how to effectively use geotargeted alerts and warnings and technology gaps. This report considers the potential for more precise geographical targeting to improve the effectiveness of disaster alerts and warnings; examines the opportunities presented by current and emerging technologies to create, deliver, and display alerts and warnings with greater geographical precision; considers the circumstances where more granular targeting would be useful; and examines the potential roles of federal, state, and local agencies and private sector information and communications providers in delivering more targeted alerts.”
“This briefing looks at how you can use social media in your organisation to improve staff engagement. It is aimed at the HR community but will also be of interest to communications teams and line managers.
It discusses how social media platforms can be used to engage staff and provides examples of engaging staff using social media. It looks at what you can do now to improve staff engagement and and things you need to consider.”Read Full Post | Make a Comment ( Comments Off on Increasing staff engagement with social media – NHS Employers – 9 March 2013 )
Model Policy Guidelines for the Appropriate Use of Social Media and Social Networking in Medical Practice – April 2012
A Policy Document of the Federation of State Medical Boards of the United States, Inc.
Adopted by the House of Delegates of the Federation of State Medical Boards of the United States, Inc., April 2012
“The Special Committee on Ethics and Professionalism was charged with providing ethical and professional guidance to the FSMB membership with regard to the use of electronic and digital media by physicians (and physician assistants, where appropriate) that may be used to facilitate patient care and nonprofessional interactions. Such electronic and digital media include, but are not limited to, e-mail, texting, blogs and social networks. The Committee’s proposed model guidelines contained in this report also focus on ways that physicians can protect the privacy and confidentiality of their patients as well as maintain a standard of professionalism in all social media and social networking interactions.”Read Full Post | Make a Comment ( Comments Off on Model Policy Guidelines for the Appropriate Use of Social Media and Social Networking in Medical Practice – April 2012 )
Health Communicator’s Social Media Toolkit now available from the Centers for Disease Control and Prevention – Updated July 2011
“A guide to using social media to improve reach of health messages, increase access to your content, further participation with audiences and advance transparency to improve health communication efforts.”
“This toolkit was developed by the Electronic Media Branch, Division of News and Electronic Media, Office of the Associate Director of Communication at the Centers for Disease Control and Prevention (CDC). It was designed to provide guidance and to the share lessons learned in more than three years of integrating social media into CDC health communication campaigns, activities and emergency response efforts. In this guide, you will find information to help you get started using social media—from developing governance to determining which channels best meet your communication objectives to creating a social media strategy. You will also learn about popular channels you can incorporate into your plan, such as blogs, video-sharing sites, mobile applications and RSS feeds. This toolkit is intended for a beginner audience, although some viewers with an intermediate level may find parts of the toolkit useful.”Read Full Post | Make a Comment ( Comments Off on Health Communicator’s Social Media Toolkit now available from the Centers for Disease Control and Prevention – Updated July 2011 )